CASE STUDY OF TUPPERWARE- Kalindi Chokshi and Drashti Panjrolia

CASE STUDY OF TUPPERWARE🍱

Never go to home if you lost your Tupperware!!😂 Remember that "oyyy Tupperware " from the film bodyguard? Yes we are going to talk about a product that made a main role in our lives, Tupperware. What will happen if you put hot food in a plastic container? It will melt, right? And this can cause cancer!!

 

But this problem existed till 1942 when EARL TUPPER invented a plastic that won't melt!! He introduced this products into the market in 1948! EARL TUPPER made a variety of products let it be container for microwave, air-tight containers, bottles, lunch boxes, and many more colourful and Innovative products! 

They made customised products for all countries!! 

They knew that in order to be successful , they have to focus on women as they generally bought products for their houses! And to do that , they helped in women empowerment !! Yes only women can sell Tupperware items!

women love to party a lot!! Don't they? Tupperware's STRATEGY is just doing party!!! Yes women can invite their friends for parties and tell them about their products and display them! Just fun ! Isn't it. 

"This MULTILEVEL MARKETING is a scam" you might have heard this. But Tupperware proved it wrong!

TUPPERWARE'S VALUES

THINGS TO LEARN FROM TUPPERWARE

1. KNOW YOUR TARGET AUDIENCE

2. WOMEN CAN DO WONDERS . HAVE A GOOD TEAM OF WOMEN

3. SOLVE PROBLEMS

4. HAVE CUSTOMIZED AND INNOVATIVE PRODUCTS

5. FLEXIBILITY OF WORKING HOURS

6. QUALITY IS EVERYTHING

7. MAKE SALES PROCESS FUN

8. PRODUCE LONG LASTING PRODUCTS AFFORDABLE FOR ALL

9. EARN TRUST BY GIVING GUARANTEE

10. RETAIN CUSTOMERS THROUGH NO QUESTIONS ASKED REFUND/ EXCHANGE POLICY

Never lose your tupperware or else you will receive a flying chappal - issued in public interest by commercenotesforfree.😂